Reimagined the MLB.TV experience by integrating live sports betting data and hyper-personalized viewing controls—creating a seamless, all-in-one platform for engaged baseball fans.
Up to bat
Betting Integration: Link sportsbook accounts directly to the broadcast for real-time odds, stats, and bet tracking without leaving the game
Viewer-Directed Audio: Choose between stadium noise, announcers, or player/umpire mics for unique listening perspectives
Custom Camera Control: Select alternate angles (dugout, bullpen, behind-home) or focus on specific players
Personalized Stats: Surface fantasy/betting-relevant metrics based on user preferences
Getting on base
Eliminates app-switching between betting/game viewingCreates deeper engagement through audio intimacy (hear pitcher/catcher signals, manager chats)Puts fans in control of their statistical narrative (highlight advanced metrics relevant to their wagers or fantasy team)
Tools for the playoffs
API partnerships with major sportsbooks' Dynamic UI that prioritizes betting info during high-leverage moments Adaptive audio mixing for selected feeds